From Coach to Educator: How to Build Influence in the Fitness Industry (ft. Jeff Payne) | Ep. 26
In this episode, I sit down with Jeff Payne to break down how personal trainers can expand their influence, build a stronger business, and simplify both their coaching and their own training.
Jeff shares his journey from in-person coaching to building Sorta Healthy Trainer Education into a platform that educates thousands of trainers, along with the key mistakes he made early on that shaped his approach today.
We dive into why most trainers overcomplicate programming, how to focus on what actually drives results, and what it takes to grow your brand through content and education. Jeff also discusses pricing, consistency, and how to adapt your coaching style as your career and lifestyle evolve.
If you’re a coach looking to improve your impact, grow your business, or simplify your approach without sacrificing results, this episode will give you a clear framework to move forward.
Jeff Payne / Sorta Healthy Trainer EducationYouTube: https://www.youtube.com/@SortaHealthyTrainerEducationInstagram: https://www.instagram.com/sortahealthyjeffWebsite: https://www.commencefitness.com/
PT³ (Coaching, Resources, & More) Website: https://ptcubed.comInstagram: https://www.instagram.com/ptcubedEmail: natekaram@ptcubed.com
If you’re looking for structured, evidence-based coaching that bridges strength, rehab, and performance, reach out and get started.
